#NFDF2014 Days out in Norfolk – Part 2: celebrating our food & drink heritage

Naturally, you have all read part 1 of this series on days out in Norfolk (haven’t you), so you’ll know that the following visits weren’t directly food and drink related. However, we didn’t go hungry and in one instance we tried a new (to us) local delicacy – which illustrates the role of food and drink in Norfolk’s tourism offer (as Pete Waters at VisitNorfolk often points out, it accounts for nearly 30% of visitor spending). More importantly, most of the attractions have strong links with or celebrate our farming community both past and present and remind visitors of its importance to the local economy.

WARNING:
This is quite a long post – so grab a coffee (or beer or wine), get comfortable and stay awhile.

Tuesday 5 August – The Great Hospital, Norwich

The Great Hospital (a #Norwich12 heritage building) is an amazing institution that has been at the heart of community life in the city for over 700 years and still provides sheltered accommodation for local people. Although it opens The Lodge each Friday between April and September, the church, cloisters and medieval refectory are normally closed to visitors to protect the privacy of the elderly residents. However, as well as hosting special functions (such as weddings and conferences), the Great Hospital holds occasional open days and we took the opportunity of going along to one during the recent Norfolk Open Churches week.

Aside from seeing this historic building with its beautifully carved dragons in the brackets on the roof beams (much like those in the equally splendid Dragon Hall, another one of the #Norwich12), I was there to see fellow Norfolk Food & Drink Champion Charlie Hodson, who had recently been appointed Executive Chef at the Great Hospital. Over excellent tea and cake (made by Charlie’s talented team) we chatted about how he was introducing more locally produced food to the menus both for residents’ meals and for the grand occasions. If you ever get invited to one, leap at the opportunity because the food will be delicious and you will know that Charlie has paid particular attention to its provenance.

http://www.camrovision-landscapephotography.co.uk/

Blickling Hall by Paul Macro

Saturday 16 August – Blickling Hall

I’ve walked round the park at Blicking plenty of times – it is beautiful in all seasons – and sat in the courtyard to watch an open-air performance of Pride & Prejudice (which was great fun) but oddly I had never been inside the house. So it was a pleasure to finally walk past the grand heraldic bulls that stand either side of the main entrance and step through the ancient oak door into a hall that has greeted royalty, politicians and members of high society for hundreds of years. Now a National Trust property, it has been preserved to look like the family house it once was, with a minimum of ‘museum’ type signs.

It’s a fascinating place, with beautiful furnishings. Although I quickly tired of all the portraits of long dead nobles in their finery (one ruffed earl is much like another), I did enjoy reading about life below stairs and listening to the archive recordings of interviews with some of the last people to serve as butlers and cooks when it was still a private residence. The painted arts & crafts style decorations on the ceiling in the ‘brown room’ had a wonderfully irreverent feel , which perhaps explains why the last lord to live there had them covered up. And the gardens were beautiful, particularly the parterre with its formal structure of yew topiary inter-laced with wide herbaceous borders in hot and cool colours.

However the real surprise, and in many ways my favourite part of the visit, was the little RAF museum, commemorating the women and men who had served at RAF Moulton during WW2. It’s packed with personal belongings from the airmen, photographs, maps, and period memorabilia, including facsimile newspapers you can read and anecdotes from those who risked (and in many cases gave) their lives in defence of our liberty. It really is a poignant place and worth the price of admission alone.

After quickly dropping into the Hobart Gallery to see an excellent exhibition of landscape photos by Paul Macro and Stephen Mole (who have kindly supplied pictures for this post), we headed over to the Muddy Boots café. I’m not normally a big fan of National Trust cafés – there is something of the school canteen about many of them and the hot food never looks that appetising. However, on this occasion I was pleasantly surprised to enjoy a large mug of very good coffee and an excellent scone (that tasted ‘home made’ rather than mass-produced) with clotted cream and jam. I was also pleased to see that, in a nod to buying local, they stocked Parravani’s icecream.

It’s worth remembering that the National Trust doesn’t just preserve fine buildings but is also an active landowner. As well as the woods and parkland, Blicking has around 3,500 acres of farmland, which generate an income to support the estate. This farming heritage is celebrated every year when the park plays host to the Aylsham Agricultural Show – if you missed it this year, make a note to visit in 2015.

<<Grab a refill!>>

Sunday 17 August – Bircham Windmill

I admire bold industrial architecture – and in many ways prefer it to the grand houses of the aristocracy. It tends to be eminently practical and, like all good engineering, wastes little on unnecessary frills and adornments. I have a particular affection for Norfolk windmills – the old type used for grinding corn (or, in some cases, as wind-pumps for draining fields) – in part because they remind me of my family roots.

My great-grandmother, Charlotte Varina Johnson, was the daughter of a Norfolk miller, James Johnson. From about 1850 to 1890 the Johnson family owned two mills (one wind-powered and one water-powered) on Scarrow Beck, which borders the Blickling Estate. Charlotte went on to marry Hubert Burgess, a local farrier, who died in World War 1 having been gassed while tending to horses in the trenches and whose name is on the roll of honour in Erpingham churchyard.

Digression over: Bircham Windmill (which is in working order, although it no longer grinds flour) is not just a fascinating industrial heritage attraction. It is also home to a number of rural enterprises, including an excellent bakery, a craft shop, a campsite and a self-catering cottage. You can either buy delicious breads, cakes and sticky buns to take away – or you can enjoy them as part of a meal in the tea room (which also sells pork pies made by a local butcher – naturally I had to try one and it was delicious).

As well as being able to climb up inside the windmill – making sure you keep well away from the machinery – you can actually walk out onto the little balcony that runs round the tower half way up and even step out onto the platform right at the top by the ‘fantail’ (not for the faint hearted – especially when the wind is gusting Force 5-6 as it was when we visited).  There are various exhibits inside the windmill explaining its history, how it works and how it was restored. It really is quite fascinating and makes you realise just how hard a miller’s life was and how integral is was to the community.

Outside there are various animals for children to pet and feed, including sheep, goats, rabbits and guinea pigs, and there is a pony they can ride. You can also watch the sheep being milked everyday – which is a great way for children to learn that milk doesn’t just come out of a bottle – and you can buy the wool for spinning and knitting. Sometimes you can watch someone demonstrating how they make cheese from the milk. Unfortunately they weren’t there when we visited – but we did buy two of the four cheeses they make: Norfolk Charm, and ‘feta style’ Miller’s Fancy.

Both cheeses were delicious and well worth trying if you can get your hands on some. The Charm had the texture of Wensleydale but with a richer flavour – it worked well crumbled onto hot pasta. While the Fancy had a fresh flavour (I preferred it to traditional Feta because it was less salty but still had that lovely creamy texture) and worked well in a salad with olives. I am not sure if you can buy these cheeses in any other shops – best call the windmill if you are interested – or visit (when it’s not too windy).

http://www.camrovision-landscapephotography.co.uk/

River Bure by Paul Macro

Sunday 24 August – Canoeing on the River Bure

Now I’m probably not the most adventurous chap you’ll ever meet but every so often I do like to get out into the countryside and explore ‘the path less travelled.’ And what better path to explore than a stretch of one of our county’s beautiful rivers? Not the river path mind but the river itself – in a canoe – with some bush-craft and archery lessons thrown in for extra fun. That’s just what is on offer from the Canoe Man with his Swallows & Amazons adventure day.

The Bure Valley is a beautiful part of Norfolk – with gently rolling hills, winding lanes, broad fields and lush water meadows. The upper reaches of the Bure are particularly tranquil because no motorboats are allowed beyond Coltishall and there are no big roads nearby. Aside from the occasional mournful hoot from the little steam engine running on the Bure Valley railway, all you can hear are the birds, the grazing cattle and the wind in the willows.

We joined a group of seven other people (one family up from Cambridge on a day trip and another from London camping at the Top Farm near Marsham) and were led by an extremely knowledgeable young man called ‘Monkey’. Having met at Wroxham (which was pleasantly bustling even at 10:00 on a Sunday morning) one of Monkey’s colleagues drove us to Buxton Mill where we picked up our canoes. From there we paddled downstream for about an hour and a half (at a leisurely pace) to a secret campsite in a small wood near Hautbois (pronounced Hobbis).

After a packed lunch (we all brought our own – so we enjoyed sourdough bread and chocolate brownie from Dozen, as well as home-cooked lemon chicken made with excellent local free-range chicken from Harvey’s) we had fun making campfires and learning about various survival techniques for starting fires – some of which were quite spectacular. We then spent about an hour pretending to be Robin Hood – there is something particularly satisfying about the sound of an arrow thudding into its target.

The canoe back took longer because we were paddling against the (albeit gentle) current and a pretty stiff wind that every so often would sweep the unwary into a bank of reeds – resulting in much muttering and back paddling. It was exhausting but in that satisfying way you get with hard physical work, like chopping logs or digging the garden. The final treat was a small tub of Ronaldo’s ice-cream from the tourist information centre when we got back to Wroxham – a perfect end to a perfect summer’s day – thank you to all the Canoe Man team.

River Bure in winter by Stephen Mole

River Bure in winter by Stephen Mole

Monday 25 August – Gressenhall

We certainly had the best of the weekend weather on our canoe trip – and the worst of it on our visit to Gressenhall. We chose this attraction over the Aylsham Show because our daughter particularly wanted to see the special ‘Village at War’ exhibitions commemorating both world wars.

Despite drizzle in the morning, turning to torrential downpour later, we had a marvellous time and the various groups of reenactors put on a brilliant show in period British and US uniforms and civilian costumes. I was particularly moved to see the ‘farrier’ with his portable furnace – looking much as my great-grandfather might have looked on a rain drenched field in northern France a hundred years ago.

WW1 Farrier at Gressenhall (photo used with permission).

WW1 Farrier at Gressenhall (photo used with permission).

Even without the military themed events, Gressenhall is a fascinating place – if you haven’t been and you have even a remote interest in the history of rural life, you must make a day of it. As well as an immense amount of moving detail about the place itself, which was once a workhouse, there are numerous displays telling the story of Norfolk’s farming heritage both in the main building and down on the farm. One of my favourite rooms in the house looks at the archaeological evidence of early hunter gatherers and the development of agriculture in Norfolk, with an amazing collection of flint tools.

The farm not only demonstrates traditional (pre-heavy machinery) farming techniques but also plays an important role in the conservation of some our native rare breeds – including the magnificent Suffolk Punch, the (to my mind) lovely large black pig, fine Red Poll cattle and Norfolk horn sheep. We were lucky enough to see two of the Suffolk Punch in action pulling an early harrow over the stubble field – it was a beautiful sight and felt as if we had travelled back in time.

Inside the farm buildings there are more displays telling you about the animals, the wildlife on the nature trail, and the people who lived on, worked and shaped this land over the centuries. This is the heritage the Norfolk Food and Drink Festival celebrates each year – so it seems fitting to have visited just days before the launch of the 10th and biggest festival. We hope you enjoy this year’s festival as much we have enjoyed championing it – and we applaud all those who have volunteered to make it such a success by organising so many varied events.

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About this post

This is one in a series of #NFDF2014 tagged posts about the Norfolk Food and Drink Festival 2014 and related stories – I hope you enjoy them (if you do, please give them a star or five).

If you have any questions or comments, or ideas for future posts, please post them under this blog or tweet them to me. I will do my best to reply.

Thank you for reading – best wishes – Huw.

@HuwSayer / @Business_Write

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Join the #BuyLocalNorfolk movement and help support your community today.

Do you live and work in Norfolk? Would you like to see a more vibrant local economy, creating more jobs and greater opportunities to develop your own business? Then you are just the sort of person who should support the #BuyLocalNorfolk campaign whenever you shop, whether for home or business.

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The #BuyLocalNorfolk campaign is about supporting your local community – your friends and neighbours. It’s about creating a sustainable economy, which reduces the use of fossil fuels and the pollution associated with long haul transport. And it’s about creating a vibrant jobs market, so people both young and old can find jobs close to their friends and family.

The campaign is run by Buy Local Norfolk, which is a not-for-profit social enterprise. Buy Local Norfolk supports members by providing networking and marketing opportunities for local businesses, so strengthening connections within our community. It also encourages people to use the power of the pound in their pocket to support local, independent businesses on the high street.

You can make a real difference

Too many towns across the UK have become clone towns – all stocked with the same national chains, selling the same mass-produced goods. Worse still, many towns have become ghost-towns, with stores abandoning high streets in favour of large out-of-town shopping malls. Norfolk is different – and Norfolk is lucky.

Many of Norfolk’s towns still have thriving centres – with independent shops, specialising in locally produced goods and providing traditional personal service. This is great for local people because it gives them more choice. It is also important for the £2.8bn tourism industry, which employs some 750,000 people, because the diversity and individuality of Norfolk’s towns and villages attracts visitors.

You can help preserve our region’s distinctive identity by supporting these businesses. In doing so, you will help keep your community special, your local economy buoyant and more people in work. All you have to do is spend more of your money with local businesses. This doesn’t take a major change in your shopping habits – just small adjustments here and there can make all the difference.

You could start by using a local baker, butcher, farm shop or market – or looking for a local supplier of birthday cards, accountancy services, garden supplies, gifts, furniture and fittings. Why buy something bland from a national chain when you could buy something special from a local craftsperson? Obviously price comes into it but many local businesses go out of their way to compete on both price and service – all you have to do is ask them.

Businesses support businesses
Buy Local Norfolk holds regular, free-to-attend networking events around the county, which give your business an excellent opportunity to create valuable connections with new buyers and suppliers. This can make your business more resilient by shortening your supply chain and increasing your speed to market. It is also a chance to forge lasting friendships with business leaders who can support you with their experience, local knowledge and contacts.

Joining Buy Local Norfolk is simple – all you have to do is show you are a ‘truly local’ Norfolk business. This unique accreditation process is not onerous – it simply checks that your business is substantially owned and run by people who live in Norfolk and who already use five local suppliers. Membership costs just £5 a month and brings a whole load of benefits – including a full-colour listing in the directory, 5,000 copies of which are printed and distributed to businesses twice a year.

Buy Local Norfolk has also built strong links with some of Norfolk’s council procurement teams – including providing an electronic directory of members to Norwich City Council. Your membership also gets you a free listing (including your logo, company description, contact details, location map, and link to your website) on the Buy Local Norfolk website – which gets some 14,000 views a month from people looking for local businesses who can meet their specific needs.

Buy Local Norfolk believes that, as a community, we are stronger together. The organisation already has the support of over 120 businesses, local Councillors, MPs and MEPs. And the Buy Local Norfolk brand is increasingly recognised by Norfolk residents, including over 7,000 twitter followers. Now it’s your turn to get involved and do your bit to build a brighter future for your business, while supporting your community and making Norfolk an even better place to live, work and play. Join here today.

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Keep in touch

If you have any questions or comments, or ideas for future posts, please feel free to post them under this blog or tweet them to me. I will do my best to reply. In future blogs I will talk more about the Norfolk Food and Drink Festival 2014 (see my earlier post about being an #NFDF2014 Champion) – and other food and drink events around the county – I hope you enjoy them.

Thank you for reading.

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Joining a tribe – is it right for you? (In response to @SeanEClark’s post.)

This is an interesting idea from @SeanEClark – have joined his #tribe – but not sure yet if it’s right for me.

Very happy to share interesting posts – but not quite comfortable with Triberr’s automatic tweeting of posts. Would prefer to receive tweets telling me of new posts; this would give me the opportunity to read them and RT or not as I felt fit – that might also give the RT some verisimilitude. While I trust Sean to write interesting posts, I wonder how large the tribe can get before you find yourself auto RTing posts that you don’t agree with.

Also, feel that it might constrain the way I write my blog posts. Normally I write for my own pleasure, if other people like it then that’s a bonus. However, now that I am a member of a tribe, I find myself wondering whether other tribe members will like what I post and appreciate having a link sent out under their name without any sanction. That’s a form of peer pressure – and I don’t much like peer pressure of any sort (hence why I am a freelancer not a corporate animal).

This tribe-sharing of content is an interesting development in social media distribution but I suspect the simple mechanics of the system disguise much more complex social (tribal) issues.

Watching with interest (perhaps the tribe will eject me for questioning the system – sociologists would call it group protection).

H.

PS: Please feel free to add your views – are you in a tribe (or a sociologist), would you consider joining one – or does it effectively turn tribe members into #bots?